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Original hand-knotted rugs
for rooms with
a point of view.
Original hand-knotted rugs for rooms with
a point of view.
The rug the room calls for
Designed in Canada and made by skilled artisans, the Meredith Heron Collection begins with the room: its architecture, atmosphere, function and feeling
Designed in Canada and made by skilled artisans, the Meredith Heron Collection begins with the room: its architecture, atmosphere, function and feeling.
A curated introduction to the Meredith Heron Collection through Primavera Furnishings. For rooms that ask for something made from the ground up.
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The Collection
02. Colour with Conviction
03. The Intelligence of the Hand
01. Begin with the room
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01-03
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A rug should feel inevitable: not added at the end, but intrinsic to the room’s final form.
01. Begin with the room
next
02-03
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Colour carries mood, creates tension and gives an interior its emotional register.
02. Colour with Conviction
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03-03
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Each rug begins as an original idea and becomes material through drawing, knotting, texture and time.
03. The Intelligence of the Hand
After decades of designing luxury interiors, we understood that specifying a rug often meant compromising—either spending countless hours sourcing in the hope of finding the right rug, or embarking on a fully custom design process that can feel daunting, time-consuming and full of unknowns. We believed there had to be a better way.
THE BRAND
Meredith Heron Collection
was created by interior designers, for interior designers.
03 / EXPERIENCE
The result is a process that combines the efficiency of a curated collection with the creative freedom of bespoke.
Because we don’t see ourselves as suppliers. We see ourselves as collaborators. Our role is to guide designers through the possibilities, helping them create rugs that feel entirely their own without asking them to become rug experts.
02 / CUSTOMIZATION
Every Meredith Heron Collection rug is designed as a foundation for customization. We've already done the prototyping. We've refined the proportions, explored the constructions, tested the fibres and resolved the details.
Designers can use our collections exactly as they are or tailor them to a project's unique needs by adjusting colour, fibre, construction, pile height, shape, scale and finish.
01 / collection
We’ve spent years developing a collection that gives designers an intelligent place to begin. Every design has been thoughtfully resolved, tested and refined, yet remains intentionally open to interpretation. Use it exactly as it is, or make it entirely your own.
Our collections are intentionally designed to solve the challenges designers encounter every day. Whether a project calls for bold geometry, timeless florals, refined texture, antique-inspired character or contemporary minimalism, each design has been thoughtfully developed to serve a purpose within an interior.
The rug isn't the finishing touch. It's the foundation of the room.
OUR belief
The best interiors are built from the ground up, and the rug often informs everything that follows—colour, texture, scale, proportion and mood. We believe beautiful rugs should be designed with intention, crafted to last and evolve with the spaces they inhabit.
Most rug companies
sell products. We offer a design process.
OUR DIFFERENCE
Because we work directly with our weaving partners in Nepal, India and Pakistan, we're not confined to catalogue offerings.
We can tailor virtually every aspect of a rug—from fibre and construction to pile height, texture, sheen, colour, scale and finish. Designers don't need to know every technical detail. That's our expertise. Our job is to translate their vision into a rug that is both beautiful and buildable.
Because we work directly with our weaving partners in Nepal, India and Pakistan, we're not confined to catalogue offerings. We can tailor virtually every aspect of a rug—from fibre and construction to pile height, texture, sheen, colour, scale and finish. Designers don't need to know every technical detail. That's our expertise. Our job is to translate their vision into a rug that is both beautiful and buildable.
More than 250 original designs
More than 250 original designs
More than 250 original designs offer a starting point. Each has its own creative and construction parameters. Supported adjustments such as colour and material may be made within certain designs. More substantial changes require bespoke development and a new creative and technical brief.
Primavera exclusively represents a curated selection of Meredith Heron Collection rugs to the Canadian trade.Designers are supported from selection and sampling through production and sale.
The launch collection introduces a curated selection of original hand-knotted rugs. Beyond it, the Meredith Heron Collection includes a broader archive of more than 250 original designs that can support designer-led projects, custom direction and bespoke development.
In Canada, the Meredith Heron Collection is represented to the trade by Primavera, supporting designers with selection, sampling, project guidance and production coordination.
Supporting the Canadian design trade
Share what you know about the project and where you need guidance.
name
company / design studio
Address (incl. city, province/state, country, postal/zip code)
Interested in one rug, several
designs or something bespoke?
Begin with the room
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Tell us what you are working on, what you are considering and where you need guidance.
We have received your submission and will get back to you as soon as possible.
